BCG
BCG — End of Year Celebration
A year-end celebration for one of the world's most exacting consulting firms, delivered in a five-star ballroom in the middle of Delhi's busiest event week.
New Delhi · 12 December 2025
Pernod Ricard
Longitude 77 Global Launch
The global launch of Longitude 77, an Indian single malt, staged for 300+ guests at Palazzo Versace in Dubai — an Indian story told to an international room.
- Client
- Pernod Ricard
- Engagement
- Global brand launch
- Venue
- Palazzo Versace, Dubai
- Scope
- Concept to strike
The brief
Introduce an Indian single malt to a global audience in Dubai, in a venue with its own very strong design identity, without the brand being absorbed by the room.
The approach
The design leaned into provenance rather than away from it: an illuminated map of India anchored the brand environment, and arches and materials referenced the whisky's origin while sitting comfortably in a Versace property. Live performance carried the evening's energy between brand moments.
What we delivered
International production and vendor sourcing, brand environment and installations, stage and show production, live entertainment, guest hosting for 300+ and full on-ground delivery in Dubai.
300+
Guests hosted
1
Global launch
UAE
Market
More work
Elsewhere in the portfolio
EY
EY — Leadership Offsite
A working offsite that had to switch cleanly between focused business sessions by day and a relaxed evening — in the same building, on the same day.
Gurgaon · 8 December 2025
Hyundai
Hyundai — Diwali Celebration
Diwali staged inside a working corporate office — festive enough to feel like a celebration, disciplined enough to leave the workplace untouched the next morning.
Gurugram · 17 October 2025
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